Differences in national and corporate culture
1) How might differences in national and corporate culture impede timely decisions and control processes among existing and potential competitors in online retail?
2) To what extent should total quality management and quality control be considered when establishing an online retail presence or contracting with another firm to provide it?
3) What specific decision and control systems or tools would be helpful in overseeing an online presence (either internal or outsourced)?
BOOK: International Management: Culture, Strategy, and Behavior 9th ed. Luthans & Doh 2014 McGraw Hill “9780077862442”